Zaverix Customer Profile

May 2024
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Challenges Faced by Zaverix :

  • Creating a Professional Digital Jewellery Presence: Zaverix needed a visually appealing e-commerce website capable of presenting its silver jewellery collections while maintaining a modern and trustworthy brand identity.
  • Creating a Professional Digital Jewellery Presence: Zaverix needed a visually appealing e-commerce website capable of presenting its silver jewellery collections while maintaining a modern and trustworthy brand identity.
  • Simplifying Product Discovery: Customers needed convenient ways to explore jewellery based on product type, style and gifting preferences.
  • Building Customer Trust: As an online jewellery brand, the website needed to clearly communicate important trust factors such as certified jewellery, warranty, easy returns, shipping and COD availability.
  • How Docsico Help Zaverix :-

    1) Understanding Zaverix's Brand & Product Portfolio+

  • Docsico first analyzed Zaverix's brand positioning and product portfolio to understand how its silver jewellery collections could be effectively presented through a unified digital storefront.
  • Zaverix focuses on unique and affordable silver jewellery designed around modern style, individuality and gifting occasions. Its product range includes Rings, Earrings, Pendant Necklaces, Bracelets, Couple Rings, Evil Eye Jewellery, Mangalsutras, Toe Rings and Silver Coins
  • This understanding helped create a structured website experience that supports both everyday jewellery shopping and special gifting requirements.
  • Otabu

    2) Strategic E-Commerce Website Structure+

    Great_Customer_Service

  • Docsico created a structured e-commerce experience where customers can navigate Zaverix's products through clearly defined jewellery categories
  • The website includes dedicated shopping sections for Rings, Earrings, Pendant Necklaces, Bracelets and Evil Eye Jewellery, with further navigation for Couple Rings, Men Rings and Women Rings.
  • Additional collections such as Heart Shaped Rings, Hug Rings, Valentine Collection and Silver Coins provide customers with multiple pathways to discover products according to style and occasion.
  • This organized structure provides a scalable foundation for managing and expanding the jewellery catalogue.
  • 3) UI/UX Design & Visual Product Presentation+

  • Docsico focused on creating a clean, modern and product-focused interface where Zaverix's jewellery remains at the centre of the customer experience.
  • The homepage prominently highlights Shop By Category, Bestseller Products and featured jewellery designs, helping visitors quickly discover popular products.
  • Product cards clearly display jewellery imagery, product names, pricing, discounts, material information and customer ratings, making product evaluation easier while browsing.
  • Trademark

    4) Product Information & Shopping Experience +

    PPT Approval

  • Docsico structured the product experience to provide customers with important information before making a purchase.
  • Products prominently communicate details such as Pure 925 Silver, product design, pricing and available offers.
  • The website's jewellery catalogue also supports different customer requirements, including products for men, women, couples and gifting occasions.
  • 5) Customer Trust & Brand Engagement+

  • Docsico incorporated important trust-building elements throughout the website to strengthen customer confidence.
  • The Zaverix Promise prominently communicates benefits including 100% Certified Jewellery, 6 Months Plating Warranty, 30 Days Easy Return and Free Shipping & COD
  • The website also features a dedicated customer review section, allowing visitors to explore feedback and experiences from previous buyers.
  • Myntra Brand

    6)Complete E-Commerce Experience & Website Optimization +

    Photoshoot

  • Docsico brought together Zaverix's jewellery catalogue, category navigation, visual product presentation, customer reviews and trust-focused information into a unified e-commerce experience
  • The website includes essential functionality such as search, login, cart access, category-based navigation and checkout functionality, helping customers move smoothly from product discovery toward purchase.
  • Dedicated About Us, Contact Us and FAQ pages further support the customer journey by providing brand information and answers to common customer questions.
  • Outcome:

    311
    Units Sold
    ₹14.59L
    Revenue Generated
    5.1%
    Click-Through Rate
    8.42
    ROAS
    92 Days
    Timeline
    ×

    Why it worked

    Smart structure

    Easy navigation across products

    SEO-first approach

    62,300 organic Traffic in 92 days

    Clear UX

    Better product information

    Thank you, Zaverix

    Proud to be part of your growth. Let's build your next success story.

    Get in touch with Docsico