OTABU

January 2024 - March 2024
E-commerce (Flipkart)
Profile Image

Challenges Faced by Otabu:

  • Establishing a Strong Presence on Flipkart: As a women's fashion brand offering dresses, palazzos, tops, skirts, and co-ord sets, OTABU required a seamless Flipkart seller onboarding process to establish a professional storefront and expand its reach on one of India's leading fashion marketplaces.
  • Managing Product Listings Efficiently: The brand required continuous account management to ensure product listings remained accurate, well-organized, and updated with complete product information, sizing details, pricing, images, and product attributes.
  • Maintaining Marketplace Compliance: Regular monitoring of the seller account was essential to maintain catalogue accuracy, inventory consistency, pricing updates, and compliance with Flipkart's marketplace guidelines.
  • Enhancing Customer Shopping Experience: OTABU needed a professionally managed catalogue with accurate product information and consistent listing quality to provide customers with a seamless shopping experience and strengthen brand credibility.
  • How Docsico Help Otabu to Grow:-

    1) Understanding Otabu Audience and Product Offerings:+

  • Docsico reviewed OTABU's fashion catalogue to understand its collection of dresses, palazzos, tops, skirts, co-ord sets, and women's apparel before initiating the Flipkart seller onboarding process.
  • We organized product information, verified essential attributes such as size charts, colours, fabric details, pricing, images, and product specifications to ensure listing accuracy.
  • Product listings were structured according to Flipkart's marketplace standards, making it easier for customers to browse products and make informed purchasing decisions.
  • Otabu

    2) Crafting a Strategic Flipkart Marketplace Plan:+

    Great_Customer_Service

  • Docsico successfully completed the Flipkart seller onboarding process by configuring the seller account according to marketplace requirements.
  • We organized the product catalogue, prepared marketplace-ready listings, and ensured all mandatory seller information was accurately configured before launch.
  • Product categories, pricing, descriptions, and listing formats were reviewed to create a consistent and professional shopping experience.
  • This structured approach enabled Moboutique to launch its Flipkart store smoothly and professionally.
  • 3) Dedicated Account Management:+

  • During the three-month account management period, Docsico continuously monitored the seller account to maintain smooth marketplace operations.
  • Product listings were regularly reviewed to ensure accurate product information, pricing consistency, inventory updates, and catalogue quality.
  • We maintained a well-organized storefront by updating listings whenever required and ensuring consistency across the catalogue.
  • Trademark

    4) Launch and Quality Assurance:+

  • Throughout the onboarding and account management period, Docsico performed regular quality assurance checks to maintain catalogue quality.
  • Product listings, images, pricing, descriptions, size charts, and seller account information were periodically reviewed to identify and resolve any inconsistencies.
  • Continuous monitoring ensured the storefront maintained a professional appearance and complied with Flipkart's marketplace requirements.
  • Myntra Brand

    Outcome:

    1,085
    Units Sold
    ₹18.7L
    Revenue Generated
    7.78%
    Click-Through Rate
    14.32
    ROAS
    91 Days
    Timeline
    Click image to zoom in / out · scroll to pan when zoomed

    Why it worked

    Smooth Flipkart onboarding

    Professional storefront set up

    Organised listings

    Accurate SKUs and catalogue

    Strong ad returns

    14.32 ROAS in 91 days

    Thank you, otabu

    Proud to be part of your growth. Let's build your next success story.

    Get in touch with Docsico