Goyal's Kart Customer Profile

January 2025
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Docsico Services Used

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Social Media Marketing
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Digital Marketing

Challenges Faced by Goyal's Kart:

  • Building a stronger digital presence for Goyals Kart across Instagram, Facebook, and paid advertising platforms.
  • Increasing brand awareness, audience reach, engagement, website visits, and follower growth among relevant audiences.
  • Generating measurable leads and customer actions through targeted Meta advertising campaigns.
  • Using Google Performance Max alongside social media advertising to improve conversions and reduce acquisition costs.
  • Managing multiple campaigns while monitoring reach, link clicks, leads, campaign performance, and audience response.

    • How Docsico Help Goyal's Kart :-

    1) Social Media Reach, Engagement & Audience Growth +

  • The social media strategy focused on increasing brand visibility, audience reach, content interactions, website visits, link clicks, and follower growth across Meta platforms.
  • During the reported period from 26 January 2025 to 26 June 2025, the Meta performance dashboard recorded 200K reach, 6.5K content interactions, 1.1K link clicks, 3K visits, and 300 follows.
  • The dashboard also recorded 5.05% growth in reach, 2.55% growth in content interactions, 3.2% growth in link clicks, 4.1% growth in visits, and 6.8% growth in follows.
  • Facebook reach was 120K against a 60K goal, while Instagram reach was 200K against a 120K goal.

    • Otabu

    2) Paid Social Media Campaigns & Lead Generation +

    Great_Customer_Service

  • Multiple Meta campaigns were managed to promote Goyals Kart's toys and baby products and generate measurable customer actions.
  • The campaign dashboard shows four campaigns with results including 1,493 On-Facebook leads, 680 link clicks, 254 link clicks, and 352 link clicks. The campaigns generated a combined 1,165 link clicks and reached 200,000 people according to the dashboard totals.
  • The campaigns included: Instagram | Toys & Games Awareness — 1,493 On-Facebook leads, 200K reach and 1.1K link clicks. Facebook | Toy Brand Reach — 680 link clicks and 120K reach. Instagram | Product Engagement (Toys & Baby Products) — 254 link clicks and 80K reach. Facebook | Website Traffic (Toys & Baby Products) — 352 link clicks and 60K reach.
  • The Facebook | Toy Brand Reach campaign was marked High performing in the campaign dashboard.

    • 3) Google Ads & Conversion-Focused Digital Marketing +

  • Google Ads was used through a Performance Max campaign to generate measurable conversions across Goyals Kart's product categories.
  • During the reported period from 26 January 2025 to 26 June 2025, the campaign recorded 1,493 conversions, representing a 31.3% increase.
  • The campaign generated ₹52,680 total cost, with the dashboard showing a 7.5% decrease in cost. The Actual CPA was ₹35.28, showing a 26.9% decrease.
  • Audience insights identified growing interest in Baby Products, with audience signals including Blankets, Toys & Games.

    • Trademark

    Outcome:

    1493
    Units Sold
    ₹20.50L
    Revenue Generated
    9.20%
    Click-Through Rate
    7.25
    ROAS
    182 Days
    Timeline
    ×

    Why it worked

    Efficient ad spend

    7.25 ROAS across all campaigns

    Focused collections

    Indoor , Outdoor & Remote control Toys

    Better conversions

    More visitors turn into buyers

    Thank you, Goyal's Kart

    Proud to be part of your growth. Let's build your next success story.

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