Goal: Connect with style-conscious men seeking premium ethnicwear.

What We Did: Studied competitors, customer personas, and product preferences.

Result: Clear direction for website design and messaging.

Goal: Structure the site for easy browsing and seamless shopping.

What We Did: Designed sitemap, product categories, filters, and mobile-first UX.

Result: Intuitive and fast navigation.

Goal: Reflect TSM’s premium, masculine, and cultural style.

What We Did: Selected typography, color palette, layouts, and UI elements.

Result: Elegant, consistent brand presence online.

Goal: Make shopping simple, fast, and engaging.

What We Did: Designed product grids, hero banners, sizing guides, and smooth checkout.

Result: Improved conversion and lower cart abandonment.

Goal: Highlight product details, textures, and heritage.

What We Did: Studio and lifestyle photoshoots for key collections.

Result: Stronger engagement and elevated product perception.

Goal: Increase discoverability and organic traffic.

What We Did: Optimized meta tags, product descriptions, and keywords like “designer kurta sets” and “groomwear India.”

Result: Better search rankings and targeted website traffic.

Goal: Provide premium, secure, and convenient online shopping.

What We Did: Implemented zoom, wishlist, gifting, easy returns, and shipping tracking.

Result: Smooth checkout and enhanced user confidence.

Goal: Ensure optimal performance and reliability.

What We Did: Cross-device and browser testing, optimized images, and fixed bugs.

Result: Flawless website launch with minimal errors.

Goal: Boost sales and brand awareness.

What We Did: Supported seasonal drops, festive campaigns, social media marketing, influencer collaborations, and email campaigns.

Result: Increased engagement, repeat purchases, and strong brand recall.