How to Sell on Etsy & eBay.com: The Ultimate Guide for Indian Sellers

19 March, 2025
Docsico
Selling on Etsy eBay

Learn how to sell on Etsy & eBay from India with this step-by-step guide. Discover documentation requirements, listing strategies, and expert tips to boost your sales globally. Start your e-commerce journey today!

Selling on Etsy and eBay.com opens doors to a global audience and allows Indian sellers to earn in foreign currency. With millions of active buyers, these platforms offer huge opportunities for artisans, small business owners, and resellers.

In this guide, we’ll cover:

  • ✅ Why You Should Sell on Etsy & eBay (With Stats 📊)
  • ✅ Step-by-Step Registration Process
  • ✅ Documents Required for Indian Sellers
  • ✅ How to List Products & Optimize for Sales
  • ✅ 15 FAQs to Help You Get Started

Let’s dive in! 🚀

How to Sell on Etsy & eBay.com

🌎 Why Sell on Etsy & eBay? (With Data) 📊+

🛍 Etsy: The Best Marketplace for Handmade & Vintage Products

  • 95M+ active buyers (as of 2024)
  • 80% of buyers prefer handmade, vintage, or custom items
  • Low competition compared to Amazon & Flipkart
  • Best for: Jewelry, clothing, home décor, art, digital products

🌏 eBay: One of the Largest Global Marketplaces

  • 132M+ active buyers (Q3 2024)
  • 1.6B+ live listings worldwide
  • Supports international shipping & global payments
  • Best for: Electronics, collectibles, fashion, auto parts, accessories

💡 Did You Know? eBay & Etsy sellers from India are making ₹50,000–₹5,00,000/month depending on their niche!

📜 Documents Required for Indian Sellers on Etsy & eBay+

To sell on Etsy & eBay.com from India, you need:

  • ✅ PAN Card (For tax purposes)
  • ✅ GSTIN (if applicable) – Not mandatory for Etsy but required for bulk selling on eBay
  • ✅ Valid Passport or Aadhaar Card (For identity verification)
  • ✅ International Bank Account (For payouts, preferably a PayPal or Payoneer account)
  • ✅ Import-Export Code (IEC) (Mandatory for selling outside India)
  • ✅ Active Phone Number & Email

💡 Tip: You can get an IEC from DGFT (Directorate General of Foreign Trade) website in India.

🛒 How to Start Selling on Etsy from India+

Step 1: Create an Etsy Seller Account

  • 1️⃣ Go to Etsy.com and click “Sell on Etsy”.
  • 2️⃣ Register with your email, Google, or Facebook.
  • 3️⃣ Select your shop language, country (India), and currency (USD or INR).

Step 2: Set Up Your Etsy Store

  • ✅ Choose a unique shop name 🏪
  • ✅ Add a professional logo & banner
  • ✅ Fill out the store policies (shipping, returns, payments)

Step 3: List Your Products

  • 1️⃣ Click “Add a Listing” and upload high-quality images.
  • 2️⃣ Write an engaging title & description (Use SEO keywords 📈).
  • 3️⃣ Set the price, quantity, and shipping details.
  • 4️⃣ Choose payment options (PayPal, Payoneer, or direct deposit).
  • 💡 Etsy Charges:

    • $0.20 per listing (valid for 4 months)
    • 6.5% transaction fee on every sale
    • 3-4% payment processing fee

Step 4: Market & Promote Your Etsy Store

  • ✅ Use Etsy Ads & Pinterest for traffic
  • ✅ Join Etsy India Facebook Groups for networking
  • ✅ Offer discounts & free shipping to attract buyers

🛒 How to Start Selling on eBay.com from India+

Step 1: Create an eBay Seller Account

  • 1️⃣ Visit eBay.com and sign up as a seller.
  • 2️⃣ Choose a Personal or Business account.
  • 3️⃣ Verify your identity using a passport, Aadhaar, or PAN.

Step 2: Set Up Your eBay Store

  • ✅ Add a store name, logo & banner
  • ✅ Choose a selling plan (Free or Paid Store Subscription)
  • ✅ Link your Payoneer or PayPal account for payments

Step 3: List Products on eBay

  • 1️⃣ Click “Sell” and choose a product category.
  • 2️⃣ Upload high-quality images & write a detailed product description.
  • 3️⃣ Set a Buy It Now price or start an Auction.
  • 4️⃣ Choose shipping options (Global Shipping Program for international buyers).

Step 4: Promote Your Listings

  • ✅ Use eBay Promoted Listings (paid ads)
  • ✅ Offer discounts & bundle deals
  • ✅ Provide fast shipping & excellent customer service
  • 💡 eBay Charges:

    • 10-12% final value fee per sale
    • $0.30 per PayPal transaction (if applicable)
fb-ads vs google-ads

Etsy vs. eBay: Which One is Better?

Feature Etsy 🛍️ eBay 📦
Best For Handmade, vintage, craft supplies Almost any product
Customer Base 96.3M buyers (2023) 135M buyers (2023)
Seller Fees 6.5% transaction fee + listing fee 12.9% final value fee
Ease of Use Easier for beginners Requires more optimization
Shipping Options International shipping required Local & international shipping
Marketing Required? High (SEO, ads, social media) Medium (organic & promoted listings)
Payment Methods Payoneer, PayPal Payoneer, Direct Bank Transfer

🔹 Choose Etsy if you sell unique, handmade, or vintage products.

🔹 Choose eBay if you want to sell a wider variety of products with faster sales.

FAQs About Selling on Etsy & eBay from India

🛒 Etsy FAQs

1️⃣ Can Indian sellers sell on Etsy?+

Yes! Indian sellers can sell on Etsy with an IEC code and international payment setup.

2️⃣ Do I need a GST number to sell on Etsy?+

No, but if your annual turnover exceeds ₹40 lakh, you must register for GST.

3️⃣ How does Etsy pay Indian sellers?+

Etsy pays via PayPal or Payoneer, and payments are converted into INR.

4️⃣ What sells best on Etsy from India?+

Handmade jewelry, clothing, home décor, digital products, art prints.

5️⃣ How can I increase sales on Etsy?+

Use SEO keywords, run Etsy ads, and offer free shipping.

🛒 eBay FAQs

6️⃣ Can Indian sellers sell on eBay.com?+

Yes, Indian sellers can sell globally with an Import-Export Code (IEC).

7️⃣ How do I get paid on eBay?+

Through Payoneer, PayPal, or direct bank transfer.

8️⃣ Do I need GST to sell on eBay India?+

Yes, GST is required for selling in bulk or high-value transactions.

9️⃣ What products sell best on eBay from India?+

Electronics, clothing, auto parts, vintage collectibles, handmade crafts.

🔟 Does eBay charge listing fees?+

Yes, but the first 50 listings per month are free.

📌 General FAQs

1️⃣1️⃣ Which is better for Indian sellers, Etsy or eBay?+

Etsy is better for handmade, vintage & crafts, while eBay is best for electronics, fashion & collectibles.

1️⃣2️⃣ How can I handle international shipping?+

Use DHL, FedEx, or India Post EMS for global delivery.

1️⃣3️⃣ Do I need an import-export license?+

Yes, an Import-Export Code (IEC) is required for international selling.

1️⃣4️⃣ How do I handle returns from international buyers?+

Clearly state your return policy on product pages to avoid disputes.

1️⃣5️⃣ How can I market my Etsy/eBay store?+

Use Pinterest, Instagram, Facebook Ads, and influencer marketing to drive traffic.

Our Partners