Anta

June 2025 - August 2025
E-commerce (Ajio)

Challenges Faced by Anta:

  • Establishing a Professional Presence on AJIO: As a global sportswear and performance footwear brand, ANTA required a seamless AJIO seller onboarding process to establish a professional storefront and expand its reach on one of India's leading fashion and lifestyle marketplaces.
  • Managing Product Listings Efficiently: The brand required continuous account management to ensure product listings remained accurate, well-organized, and updated with complete product information, size availability, material details, pricing, technical features, and high-quality images.
  • Maintaining Marketplace Compliance: Regular monitoring of the seller account was essential to maintain catalogue accuracy, inventory consistency, pricing updates, and compliance with AJIO's marketplace standards.
  • Delivering a Seamless Shopping Experience: ANTA needed professionally managed product listings with accurate specifications, size information, and consistent catalogue quality to strengthen customer confidence and enhance the overall shopping experience.
  • How Docsico Help Anta to Grow:-

    1) Understanding ANTA's Audience and Product Offerings:+

  • Docsico reviewed ANTA's product catalogue to understand its collection of sports shoes, sneakers, running shoes, activewear, and performance apparel before initiating the AJIO seller onboarding process.
  • We organized product information, verified essential attributes such as size charts, material composition, colour variants, pricing, product specifications, and performance features to ensure listing accuracy.
  • Product listings were structured according to AJIO's marketplace standards, enabling customers to browse products easily and make informed purchasing decisions.
  • Otabu

    2) Seller Account Setup and Marketplace Planning+

    Great_Customer_Service

  • Docsico successfully completed the AJIO seller onboarding process by configuring the seller account according to marketplace requirements.
  • We organized the product catalogue, prepared marketplace-ready listings, and ensured all mandatory seller information was accurately configured before launch.
  • Product categories, descriptions, pricing, product attributes, and listing formats were reviewed to create a consistent and professional shopping experience.
  • This structured onboarding process enabled ANTA to establish a marketplace-ready presence on AJIO.
  • 3) Dedicated Account Management+

  • During the three-month account management period, Docsico continuously monitored the seller account to maintain smooth marketplace operations.
  • Product listings were regularly reviewed to ensure accurate product information, pricing consistency, inventory updates, and catalogue quality.
  • We maintained a well-organized storefront by updating listings whenever required and ensuring consistency across the catalogue.
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    4) Ajio Listing Optimization +

    PPT Approval

  • Docsico continuously maintained ANTA's product catalogue by reviewing listings, updating product information, and ensuring compliance with AJIO's marketplace guidelines.
  • Product titles, descriptions, pricing, images, size charts, material details, and product attributes were regularly monitored to maintain listing accuracy and consistency.
  • Routine catalogue maintenance ensured products remained professionally presented and marketplace compliant.
  • 5)   Marketplace Integration and Seamless Shopping: +

    Photoshoot

  • Complete AJIO Seller Onboarding: Docsico successfully managed the complete AJIO seller onboarding process, ensuring ANTA's seller account was professionally configured for a smooth marketplace launch.
  • Dedicated Account Management (3 Months): Our team provided continuous account management for three months, regularly monitoring the seller account, maintaining catalogue quality, and ensuring smooth day-to-day marketplace operations.
  • Catalogue Maintenance & Marketplace Compliance: Product information, pricing, inventory, images, product attributes, and catalogue structure were continuously reviewed to maintain accuracy, consistency, and compliance with AJIO's marketplace guidelines.
  • Outcome:

    512
    Units Sold
    ₹9.68L
    Revenue Generated
    7.51%
    Click-Through Rate
    11.04
    ROAS
    92 Days
    Timeline
    ×

    Why it worked

    Smooth Ajio onboarding

    Professional storefront set up

    Organised listings

    Accurate SKUs and catalogue

    Strong ad returns

    11.04 ROAS in 92 days

    Thank you, Anta

    Proud to be part of your growth. Let's build your next success story.

    Get in touch with Docsico