Ajio Seller Registration & Onboarding Guide: Process, Documents & Fees
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📌 Want to sell on Ajio? Learn the Ajio seller registration process, required documents, commission fees, return charges, and solutions to common onboarding challenges. 🚀
Introduction
Selling on Ajio is a lucrative opportunity for fashion and lifestyle brands. However, many sellers struggle with account approval, category selection, and commission structures. In this guide, we’ll cover everything you need to know about Ajio seller registration, the onboarding process, required documents, fees, and solutions to common challenges.
Ajio Seller Registration & Onboarding Guide
Why Sell on Ajio?+
- ✅ Growing Platform: Ajio is one of India's top fashion e-commerce platforms, with a 12% market share in online apparel sales.
- ✅ High-Ticket Customers: : 40%+ of Ajio shoppers belong to the premium and mid-premium segment.
- ✅ Fast-Growing Marketplace: Ajio's revenue grew by 46% in 2024, making it one of the fastest-growing e-commerce platforms in India.
- ✅ Brand-Exclusive Platform: Ajio focuses on branded products, which helps increase trust and sales.
Step-by-Step Ajio Seller Registration Process+
Step 1: Check Eligibility
Before applying, ensure that your brand falls under Ajio’s approved categories (mainly fashion, footwear, and accessories).
Step 2: Gather Required Documents
You'll need:
- 📌 GST Certificate
- 📌 PAN Card (Company/Proprietor)
- 📌 Bank Account Details & Canceled Cheque
- 📌 Brand Authorization Letter (for resellers)
- 📌 Trademark Certificate (if selling your own brand)
Step 3: Submit Registration Form
🔗 Register on Ajio’s seller portal by filling out the online form and submitting the required documents.
- 📌 Visit the official Ajio Seller Portal: Ajio Partner Registration
- 📌 Click on “Register as a Seller” and fill in the basic details:
Step 4: Approval & Agreement Signing
Ajio reviews your application and may take 2-4 weeks for approval. Once approved, you’ll sign the Ajio Seller Agreement.
Step 5: Product Listing & Cataloging
- ✅ Upload high-quality images & SEO-optimized descriptions.
- ✅ Ensure correct pricing to align with Ajio’s discounting policies.
Step 6: Start Selling & Order Fulfillment
Once products are live, sellers need to ensure:
- ✔️ Timely order processing
- ✔️ Adhering to Ajio’s return & refund policies
Categories You Can Sell on Ajio+
Ajio primarily accepts sellers in fashion and lifestyle categories:
- 👕 Clothing: Men, Women, Kids
- 👞 Footwear: Sneakers, Sandals, Heels
- 👜 Accessories: Bags, Belts, Wallets
- ⌚ Watches & Jewelry: Smartwatches, Necklaces
- 👓 Eyewear: Sunglasses, Frames
🔴 Note: Ajio is not open for sellers in categories like electronics or groceries.
🔹 Ajio Seller Commission & Return Charges+
Ajio Commission Rates (2025)
Ajio charges a commission fee ranging from 25% to 40%, based on the product category.
Category | Commission (%) |
---|---|
Apparel (Men & Women) | 30-40% |
Footwear | 25-35% |
Accessories & Jewelry | 25-35% |
Home & Decor | 30-40% |
Kids' Wear | 30-35% |
📌 Example: If your product sells for ₹1,000, and Ajio's commission is 30%, you receive ₹700 after deductions.
Ajio Customer Return Charges
If a customer returns a product, Ajio charges a return processing fee, which varies by category.
- ✔️ Customer Return Charges: ₹50 - ₹150 per return (based on product weight & size).
- ✔️ Non-Delivery Fee: ₹30 - ₹100 per RTO (Return to Origin) if the delivery fails.
💡 How to Reduce Returns?+
Use high-quality images & detailed descriptions
Offer accurate size charts for apparel & footwear
Provide easy customer support to address concerns
Ajio Seller Commission & Return Charges
Ajio CommissionRates (2024)
Ajio Charges a commission fee ranging from 25% to 40%, based on the product category.
Category | Commission (%) |
---|---|
Apparel (Men & Women) | 30-40% |
Footwear | 25-35% |
Accessories & Jewelry | 25-35% |
Home & Decor | 30-40% |
Kids' Wear | 30-35% |
📌 Example: If your product sells for ₹1,000, and Ajio's commission is 30%, you receive ₹700 after deductions.
🔹 Challenges Sellers Face & How to Solve Them+
❌ 1. Delayed Approval Process
✅ Solution: Ensure all documents are submitted correctly; follow up with Ajio seller support.
❌ 2. High Commission Fees
✅ Solution: Adjust pricing strategies & leverage Ajio's promotional offers to boost sales volume.
❌ 3. Frequent Customer Returns
✅ Solution: Optimize product descriptions, provide clear images, and maintain quality control.
❌ 4. Limited Product Categories
✅ Solution: Expand into Ajio Luxe for premium brand collaborations.

FAQs: Ajio Seller Registration (2025 Update)
1. How long does Ajio seller approval take?+
Ajio's approval process takes 2-4 weeks, depending on document verification.
2. Can I sell without a GST number?+
No, a GST certificate is mandatory for registration.
3. What are the Ajio seller commission rates?+
Ajio commission varies from 25-40%, based on product categories.
4. How can I reduce customer returns?+
Use high-quality product images, detailed descriptions, and correct size charts.
5. Can I sell used or second-hand products on Ajio?+
No, Ajio only allows new and branded products.
6. What if my Ajio seller registration is rejected?+
Check your application for errors and reapply with correct details.
7. What documents are needed for Ajio seller registration?+
You need GST, PAN, bank details, and a brand authorization letter (if applicable).
8. How do I receive payments from Ajio?+
Ajio processes payments every 7-15 days, after deducting commissions & returns.
9. Does Ajio allow individual sellers?+
No, Ajio only onboards registered businesses with GST.
10. How to list products on Ajio?+
Once approved, upload product details, images, and pricing in the Ajio Seller Portal.
11. Is there a minimum stock requirement?+
Yes, Ajio requires a minimum stock commitment, depending on category demand.
12. What happens if I delay order fulfillment?+
Delayed orders may lead to penalties or account suspension.
13. Can I sell on Ajio and Myntra at the same time?+
Yes, sellers can operate on multiple marketplaces.
14. How does Ajio handle customer returns?+
Ajio charges return fees (₹50-₹100 per order), depending on the reason for return.
15. How to contact Ajio seller support?+
Sellers can reach Ajio Seller Support through the seller dashboard or official helpline.
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